Overview

Becca is an AI writing assistant aimed at freelancers and consultants who know they should post on LinkedIn regularly but rarely find the time. Instead of asking you to open an editor and write a prompt each time, Becca works on a weekly rhythm: it researches what is being discussed in your niche and delivers draft posts written in your own voice.

How it works

Setup is short. You share three of your best existing LinkedIn posts, and Becca's analyser reads them to learn your tone of voice, your business, your audience and the topics you cover. From then on, it scans recent trends and insights in your area and turns them into new posts. Drafts are delivered through WhatsApp each week, so you can review them on your phone and post the ones you like.

A recent update lets you control which topics and which YouTube channels Becca searches for ideas, through the settings page. This helps keep suggestions relevant. A designer, for example, can point it towards specific design channels instead of general business news.

Why consistency matters

Becca's core argument is that consistent posting brings more visibility and, in turn, more client enquiries. The company publishes a case study on this. Whatever the exact effect for your business, the practical value is removing the weekly blank-page moment, which is the main reason most freelancers' LinkedIn activity stalls.

Pricing

Becca can be tried for free, with a paid plan for ongoing use. Check the website for current prices and any introductory offers.

Who it is for

It is designed for solo professionals selling their expertise, such as UX designers, consultants, coaches, developers and marketers, who want a steady LinkedIn presence without spending hours writing. It is less suited to companies managing several brand accounts or needing approval workflows.

Things to consider

Trend-based posts can sound alike across users who work in the same niche, so add your own experience, examples and opinions before you publish. This is what makes a post credible. Posts based on news should be checked against the original source. As with any generative tool, review each output before publishing it under your name, and check facts, numbers and claims that the AI cannot verify for you. Also make sure you are comfortable receiving drafts through WhatsApp, and look at how the service stores the posts and profile information you share. Used as a weekly prompt rather than an autopilot, it can make regular posting much easier to sustain.